Google Ads ROI Calculator
Stop guessing. Input your metrics below to see how profitable your campaigns could be.
Campaign Metrics
How much you spend on ads
Industry average is usually $2 - $10
Avg user to lead rate
% of leads that are "Good Fits"
% of qualified leads you close
Total valid of a new client
Projected Outcomes
0% ROASTraffic0 Clicks
↓
Leads0 Leads
↓
Customers0 Wins
Total Cost$5,000
Projected Revenue$0
Net Profit$0
Like these numbers?
How to use this calculator
- Budget: Your planned monthly ad spend.
- CPC: Industry average Cost Per Click (e.g., $5.00 for B2B).
- Conversion Rate: Percentage of visitors who become leads on your site.
- Match Rate: Percentage of leads that are actually "good fits".
Why these numbers matter
Most agencies only talk about "Clicks" or "Leads". We care about Revenue. If your Close Rate is low, even cheap leads won't make you money. Our strategy optimizes the entire funnel, not just the ads.